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Seneca Park Zoo Society Names New Executive Director

The Seneca Park Zoo Society has named a new executive director. The organization has appointed Pamela Reed Sanchez who fills the job left vacant when Rachel Baker August retired in January.

Reed Sanchez joins the Zoo Society after 12 years at the George Eastman House, most recently as Director of Strategic Planning and Resource Development.

The Seneca Park Zoo Society is a not-for-profit organization which provides education, fundraising, special events and other support to Monroe County, which owns and operates the Seneca Park Zoo.

Before retiring in March 2025, Randy Gorbman was WXXI's director of news and public affairs and managed the day-to-day operations of WXXI News on radio, television, and online.