“If it bleeds, it leads.” That’s a common phrase associated with local and national news coverage. The idea is that the more shocking, violent or flashy a story may be, the more likely it will lead a newscast, land on the front cover of a newspaper, or be the top story on any given news site. But is there more to the story than that? On this Need to Know segment we discuss the role of media in our society, how local news outlets determine the stories that make the list for coverage and those that don’t.
WATCH: What Makes News - The Local Stories That Get Covered And Why
